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Digital print – impossible to ignore
The explosion in digital print production technologies is impossible to ignore. The possibilities are endless and the changes rapid, but how can you ensure you keep abreast of the latest technology, understand its potential for you and make the right investment decisions?
Pira’s digital print titles are the answer
Informed analysis of key technologies and market opportunities, a round-up of equipment available, cost models and case studies – your expert guide through the digital maze.
Digital – a high growth printing sector
* With a predicted 65% growth between 2000 and 2005, the digital market represents a phenomenal opportunity for profit.
* In 2000 the European digital marketplace was valued at £5.5bn, with a 9% share of the total print market. By 2010 it is predicted to be worth £15.84bn, increasing its share of the print market to 20% at the expense of other technologies, primarily litho.
* Valued at £4.3bn in 2000, commercial digital print accounted for 78% of the total European digital market. Forecasts predict this will grow to over £7bn in 2005 and £12.5bn by 2010.
Commercial Digital Printing
* EXPLOIT NEW MARKETS
This new report explains the equipment available for higher volume commercial digital print and its main areas of application, predicting trends and development over the next few years. It will help you assess where the opportunities lie for your business, and ensure you are in a position to make the most of new markets and technologies.
* MARKET DRIVERS
Understand how end-user demand for customised products and personalised communication is driving the market for print, and how print suppliers need to adapt.
* REQUIREMENTS FOR SUCCESS
Find out what’s needed to succeed with digital printing and ensure you avoid potential technical and management pitfalls.
* NEW OPPORTUNITIES
Pinpoint and target the markets most likely to benefit from new technology. You’ll discover how your business can benefit from applying digital printing technology to changing supply chains.
* TECHNOLOGY EXPLAINED
Understand the technologies, processes and systems used in digital print, how they work, what they can do, what they are used for and their limitations.
* MANAGING DIGITAL PREPRESS
Learn how digital technology is altering the prepress process and how to successfully control digital prepress operations.
* EQUIPMENT PROFILED
Assess the capabilities of current systems and decide where best to invest with a review of what’s available, what they can do and what they are used for.
* COSTS EXPLAINED
Assess the real costs of going digital. Digital Commercial Print corrects the widely held view that digital print is too expensive, except for very short runs. An aid to calculating the real costs of digital print.
The author Sean Smyth is Pira International’s senior print consultant and has published a number of reports, guides and articles.