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Nick Waite
Head of Market Research
Nick has more than a decade of experience in all aspects of primary and secondary research, report authoring, data management and forecasting, as well as survey preparation and computation. He is responsibile for data and research programmes across Pira's extensive range of market reports and single-client projects.
Nick has authored a number of Pira market reports, including The Future of Global Packaging, European Packaging and The Future of Point of Purchase Advertising in the UK & Ireland, and co-authored a recent study on Printing in Russia & the CIS. He has also in the past been responsible for studies published by other leading UK-based market research companies, including Euromonitor, Mintel/Retail Intelligence and Market Tracking International. Aside from core Pira areas of packaging, paper and print, he has extensive research experience in consumer goods areas including food & drink, cosmetics and appliances, as well as industrial, media and other sectors.