In partnership with 
Pira International and TAPPI are bringing a new event to the fibre based packaging industry - Paperboard Packaging 2010!
Chaired by leading paper and packaging industry experts from Pira International and TAPPI, Paperboard Packaging 2010 will bring together leading minds in paperboard and associated industries - creating the leading forum where the current challenges and opportunities facing converters, mills and end users will be discussed and real solutions proposed.
With packaging forecast to be the only positive sector of the paper industry, this conference will provide invaluable knowledge and contacts to ensure your business not only survives but thrives. Hear from experts from retailer, brand owner, analyst, converter, designer, materials supplier and papermakers give their perspective on how best to prepare for the future in this sector.
Paperboard Packaging 2010 will deliver:
- Market forecasts by geographic region, material type and end user over the next five years
- Consumer, retailer and brand owner future requirements and expectations
- Sustainability challenges and opportunities for paperboard packaging
- Latest innovations in printing and decoration technologies
- Regulatory and legislative landscape for the future
- Technology trends and innovations
- Buyer specifications and trends
8 reasons to attend
- Hear end user perspective from major retailer - Tesco
- Learn how leading converter companies view the future of paperboard
- Understand how sustainability is driving change
- Get to grips with the latest ways to harness technology to enhance performance
- Hear market forecasts until 2015 in key paperboard sectors
- Learn how to add value through packaging design and innovation
- Network with experts and potential partners at this dynamic meeting
- Understand paperboard in the context of the global economy
Who should attend?
If you work for a pulp and paper mill, a packaging producer, a technology provider, a brand owner using paperboard or are a consultant, researcher or academic in this field, this conference is not to be missed. Typically, senior level staff with responsibility for business development, technical, process engineering or R&D found our programmes of utmost significance and benefit.
Day 1 - Wednesday 23 June 2010
08:00 Registration and refreshments
09:00
Opening remarks from the Chairs
Graham Moore, Chief Strategic Consultant, PIRA INTERNATIONAL, UK
09:10
Strategies to survive in mature markets
- General macroeconomic outlook
- Finding profitable niches
- Trends in trading and brokerage
Stig Anderson, Senior Forest Industry Analyst, NORDEA CORPORATE MERCHANT BANK, Norway
09:45 GLOBAL ANALYSIS
Future of paperboard packaging - global outlook
- Market size and growth expectations
- Cost of virgin and recovered fibre
- Demographics and performance
Graham Moore, Chief Strategic Consultant, PIRA INTERNATIONAL, UK
10:20 Morning refreshment break
11:00
Unlocking potential in paperboard packaging through opportunities in R&D
Margareetta Ollila, Managing Director, PAKKAUSTUTKIMUS - PTR, Finland
11.35
Papermaker perspective - future challenges and developments in paperboard packaging
Günter Klimpel, Consultant, CAREO, Germany
11.50
Ink on packaging - printability, technologies, requirements and trends
Lee Metters, Strategic Product Director, DOMINO, UK
12:10 BRAND OWNER CASE STUDY
Meeting sustainability objectives using paperboard packaging
- Overview of sustainability objectives at Tesco
- How paper based packaging can contribute
- Challenges for the paper industry
Stephen Pizer, Packaging Technical Manager, TESCO, UK
12:45 Lunch will be served for all speakers and delegates
14:00
Two ways to show you care
- The recycled logo
- How much fibre is from recycled
- Other sustainable sources of fibre
- Two ways to show you care
Karen Brandt, Vice President Market Affairs for the Sustainable Forestry Initiative, SFI INC, US
14:35 PAPERMAKER CASE STUDY
Sustainability at the mill
- Iggesunds Bruk 95 per cent bio driven - how did we get there
- What are the implications for the carbon footprint
- Why is the carbon footprint measurement relevant - and why is it not
- What happens when the carbon footprint of distribution exceeds the carbon footprint of production
- Are the end users prepared to change the pattern of deliveries?
Staffan Sjöberg, Public Relations Manager, IGGESUND PAPERBOARD, Sweden
15:10 Afternoon refreshment break
15:50
Developments and innovation in recycled paperboard packaging
Horst Bittermann, Head of Marketing and Peter Farkas, Market Manager CEE, MAYER-MELNHOF KARTON, Austria
16:25
Paperboard packaging in Asia
- Key production regions
- Assessing the impact on fibre flow
- Key drivers of packaging production in Asia
Stuart Andrews, Manager Sustainability & Stakeholder Outreach, ASIA PULP & PAPER, UK
17:00
Developments in certification for forest products
Zoltan Paksy, Managing Director, FOREST STEWARDSHIP COUNCIL (FSC) GLOBAL DEVELOPMENT, US
17:35 Closing remarks from the Chairs
17:45 All speakers and delegates are invited to enjoy a relaxed and informal drinks reception to network and discuss day's proceedings
Day 2 - Thursday 24 June 2010
08:00 Registration and refreshments
08:30
Opening remarks from the Chairs
Marco Polverari, Manager - Wet End Chemistry R&D and Technology, KEMIRA, Finland
08:40 PAPERMAKER PERSPECTIVE
Enhancing the functionality of paperboard packaging
Darryl Rice, End User Director, KORSNÄS, Sweden
09:15
Exploiting new technologies
- Integrating functionality through flexible and printed electronics
- Smart packaging - defining the ROI
- The future for packaging
Chris Johnson, Vice President of Business Development, CYPAK, US
09:50 Morning refreshment break
10:30
A perspective on fresh commercial opportunities for paperboard enabled by improved barrier coatings
Graham O'Neill, Innovation and Technical Marketing Manager, IMERYS, UK
11:05
Advanced micropolymer technologies for increased drainage, strength and formation for board manufacture
- Light-weighting and the effect on packaged goods
Marco Polverari, Manager - Wet End Chemistry R&D and Technology, KEMIRA, Finland
11:40
Improving strength and rigidity
- Improving strength of adhesive seals in cartonboard
- Lab tests and project results
- A standard test method for adhesives
Christer Korin, Researcher, KORSNÄS, Sweden
12:15 Closing remarks from the Chairs and close of the conference
12:25 Lunch will be served for all speakers and delegates
Venue information
Árpád fejedelem útja 94
Budapest 1036
Hungary
The Ramada Plaza Budapest is located on the Buda side of the Danube River, right at the Arpad Bridge, opposite to the beautiful Margaret Island. The inviting hills and forests of Buda are just a few minutes away.
Providing an exquisite balance between business, leisure and relaxation, the Ramada Plaza Budapest offers comfortable accommodation, versatile meeting and conference facilities, as well as a unique, natural thermal spa.
How to get there from the airport
From the Ferihegy Airport take Road Number 4 following the Direction to City Centre. Driving straight on the Ulloi Street. Reaching the Jozsef Koerut turn to the right and drive straight on till the Margit Bridge.
Crossing the bridge and at the end turn to the right. At the first traffic light turn to the left to the Arpad fejedelem utja and drive straight on it. The hotel is about 1km from there.
How to book your accommodation
Delegates are responsible for organising their own travel and accommodation. A limited number of rooms have been reserved for conference delegates wishing to stay at the Ramada Plaza Budapest Hotel at a special rate of €90 (single, incl. breakfast, spa access and internet) or €100 (double, incl. breakfast, spa access and internet). To take advantage of this special rate delegates must reserve their room no later than 22 May 2010. Wherever possible accommodation should be reserved early as rooms cannot be guaranteed and rates are subject to change after this date.
To book your accommodation, please contact our agent:
Conference Initiatives
Email: info@conference-initiatives.co.uk
Telephone: +44(0)1483 520101
Fax: +44(0)1483 426251
Please quote
'Pira's Paperboard Packaging conference'
Budapest
With green filled parks full of charming pleasures, museums that will inspire and a pulsating nightlife, Budapest is one of Europe's most delightful and enjoyable cities.
Most of Budapest's famous sights are concentrated on Castle Hill on the Buda side, in downtown Pest and along the riverside walkways.
Useful links:
www.budapestinfo.hu/en
www.budapest.com
www.wikitravel.org/en/Budapest

Take part as
A delegate:
To book online
To book by phone: +44 (0)1372 802006
Or contact us online
1,5 day conference standard fee: £799
1,5 day conference academic fee: £249
(Valid for university staff and students only. Proof will be required.)
Late booking fee will apply to all bookings made after 6 June 2010 - add £100
An exhibitor or sponsor:
A range of sponsorship and exhibition based packages are available to organisations looking to develop their business within the paperboard packaging sector.
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Participation at the Paperboard Packaging 2010 conference will demonstrate your organisation's expertise in this market and raise your corporate profile amongst senior decision-makers in leading international companies. For more information on how this conference can benefit your company, please contact Stephen Frier on +44 (0) 1372 802006 Or contact us online
Media partner or supporting association:
If you would like to become a media partner or supporting association for this event please contact Veronika Fricova on +44 (0)1372 82017 Or contact us online
Cancellations
Cancellations will be accepted and fees refunded (less 20% handling charge) only if made in writing and received ten working days before the event. Bookings cannot be cancelled nor fees refunded thereafter. If an invoice has been issued but funds have not been received, the above cancellation policy still applies. Substitutions may be made at any time, please notify the Operations Manager, Jo Stone +44 (0) 1372 802 044 Or contact us online